National Support Network


National Support Network CIC (NSN) is a certified Social Enterprise and Community Interest Company. Backed by Big Issue Invest and Firstport.

11.8 million people struggle to find support. Of those 2 out of 5 (40%) will delay or give up looking because of this. National Support Network is the only vetted and maintained directory of first-class national support services.

Your customers will all have challenges at some point in their lives, helping them find support quickly and effectively.

National Support Network provides:

  • Information on over 2,600 services
  • Covers over 1,200 common life problems
  • Easy to integrate into your sites and systems
  • Topics include health, money and housing
  • Support services at a national level
  • Operates without commercial bias
  • High quality, vetted and maintained

Most people want to help someone in distress. Creating the environment for disclosure is incredibly important. When it comes to vulnerability, how and where do you direct someone?

At National Support Network (NSN), we connect people to support services at time of need. Customers, Colleagues and Communities benefit from our solution.

At the point of vulnerability identification, you can use our solution as a quick reference guide to provide support, additionally you can direct customers to the solution on your website (or that of your clients) to gain access to over 2500 national support agencies, covering over 1200 life challenges.

Consumer duty and other legislations are mandating, that companies have the capability to support vulnerable customers and to also report on the assistance they provide. NSN can provide you with the insight analytics (anonymised) to the types of life challenges and support services your customers are seeking help with.

All information on the NSN Directory of Services is sourced, curated, vetted and maintained in-house. We do not source information from third-party databases which do not match our strict data standards and requirements.

Lifetime value of a client, by providing signposting and support at their most vulnerable, clients will have a more direct emotional connection with an organisations brand.

From an operational perspective, providing your teams with the signposting tools will provide conversational guidance, enhance call control, and reduce escalations.

  • Customer Satisfaction – Happier customers by referring them to potentially life-changing support services (emotional engagement with the brand)
  • Increase business efficiency – Time and money savings for your teams by enabling quicker more effective support referrals (empowering colleagues to support vulnerable customers)
  • Improve employee wellbeing – Happier employees by providing them with the means to connect to support services anytime. (higher levels of Colleague engagement)

We would love to have a conversation with you to understand how, together we can address the challenge, and offer potentially life-changing support in these challenging times.

NSN is a not-for-profit social enterprise created with a belief that no-one should struggle alone. Since 2018, NSN Co-Founder & CEO Cat Divers, driven by personal experience of struggling to find help has made it her mission to make it easier for other people to discover and connect to support services.

As a qualified Chartered Insurance Practitioner, with over a decade of risk management and governance experience, Cat understands regulatory expectations relating to vulnerable customers, and the wider strategic relationships between customer care and customer lifetime value.

Since 2018, Cat has worked with hundreds of trained volunteer researchers across the UK to compile and catalogue information on over 2500 high-quality support services. All data in the NSN Directory is collated and maintained against strict data quality requirements and is customisable.

Following seed funding from Big Issue Invest and Firstport in 2022, NSN has developed offerings for the fintech sector to integrate the NSN directory to their own services. Alongside the operational, regulatory and strategic benefits, is the real opportunity to help connect customers, colleagues and communities to potentially life-changing support in these challenging times.

Cat Divers CEO & Co-Founder


Simon Pitt CTO & Co-founder


Jim Roughan, Partnerships Lead


  • Funding Stage N/A
  • Trading for 1-5 years
  • Employees 51-99
  • Sector Institutional tool
  • Valuation N/A

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